Aponjon moved to the busy streets of Dhaka city with a campaign called ‘Aponjon Road Show’ from 27th April to 2nd of May 2018. The campaign was held to promote Aponjon service to people and gain urban reach by distributing leaflets, posturing on prime locations, engaging people in quiz show and puzzle solving and awarded them gifts. The campaign has resulted into a 50% increase in self registration through the call center.